In early 2024, TWO-NIL partnered with the Eeyou Istchee Sports and Recreation Association to breathe new life into the biannual summer games, which had been on hold for over a decade. Our mission was to create a compelling brand that honored the rich history of past games while tapping into the nostalgic value of retro camping badges. By collaborating closely with representatives from various Cree organizations, we ensured that the brand authentically reflected the community's traditions and aspirations.